The Challenge

Brunello Cucinelli, an internationally recognised fashion house renowned for timeless elegance and fine craftsmanship, required a high-end retail refit at their Mayfair boutique. The brief was to deliver a sleek, ultra-modern fit out that reflected the brand’s reputation for understated luxury and provided customers with a premium shopping experience.

The project needed to be completed within 12 weeks, while overcoming the logistical challenges of a tightly packed Mayfair location. The surrounding area included hotels, shops, offices, and residential properties, meaning Eden had to carefully manage deliveries, keep noise to an absolute minimum, and ensure the highest levels of public health and safety throughout the build.

OUR SOLUTION

Eden’s retail fit out specialists collaborated closely with the client and landlord to bring the vision to life. Works included:

• Bespoke lighting design and installation, with concealed fittings in ceilings and cabinetry to create a subtle, bright ambience that highlights the brand’s collections without overpowering the space
• Premium materials and finishes, including natural stone flooring, high-grade timber joinery, and carefully selected decorative surfaces to reflect the boutique’s refined aesthetic
• Custom-built cabinetry and display units, designed to frame products elegantly while offering flexibility for seasonal collections
• Feature ceilings and wall finishes to add depth and texture, while maintaining a clean, modern design language
• Mechanical and electrical upgrades, including new power and climate control systems to ensure comfort and energy efficiency
• Careful on-site management to control noise, dust, and disruption in a densely populated area with a high volume of pedestrians and businesses
• Coordination with local authorities and neighbouring properties to ensure smooth operations and compliance with all safety regulations

THE OUTCOME

The project was delivered on time and within budget, achieving an elegant and ultra-modern retail environment that perfectly mirrors Brunello Cucinelli’s brand values. The finished boutique offers customers a calm, sophisticated atmosphere with subtle lighting, refined finishes, and an impeccable attention to detail. Both the landlord and the client praised Eden’s ability to overcome logistical challenges while achieving a flawless finish.

Today, the Mayfair boutique stands as a striking example of luxury retail fit out, showcasing how Eden brings together craftsmanship, precision, and project management expertise to deliver world-class results.